Brand identity and website for a new tax advisory firm
Visual identity and responsive site for tax firm
Accutax is a specialist tax advisory firm based in Dublin. DesignChief was appointed to create a complete visual identity and online presence for the business, including logo design, stationery, and a fully responsive Webflow website.
A Modern Identity with a Professional Edge
The brief called for a confident and trustworthy identity—professional but not generic. The chosen typographic logo reflects this balance with a bespoke, serif-led wordmark, punctuated by a distinct orange ‘tax’ element and a bold full stop. This subtle typographic intervention adds character while keeping the overall identity clean, considered and scalable across digital and print platforms.
A Website Built for Clarity and Growth
The website design takes its cues from the brand identity—using a refined colour palette, spacious layout and elegant type hierarchy to position the firm as both credible and approachable. Built in Webflow, the site is fully responsive and structured to support SEO and client growth. Services are clearly defined, while user pathways are intuitive and streamlined.
Stationery and Brand Assets
To complete the identity system, DesignChief delivered a comprehensive stationery suite, including business cards, letterheads and email signatures. Each item was designed to reinforce the visual language of the brand—ensuring a professional impression across every client interaction.
Supporting Content and Brand Imagery
Photography by MOS Photography helps ground the brand in its Dublin setting and brings a personal, human element to the professional subject matter. These images form an important part of the website experience, adding depth and authenticity throughout.
This project exemplifies how thoughtful design and smart technology can establish a strong foundation for a new professional brand—one that’s distinctive, scalable, and ready to grow.
